Last year I published the book Think Big! that included powerful stories from long-time mentor and friend, Brian Tracy, as well as Brian Buffini, Chris Gronkowski, Erika De La Cruz, Bob Beoudine and more.
I also shared my Think Big story that included going from an obscure seminar promoter to putting on 2000 person events and eventually making a deal with Jim Rohn for exclusive marketing rights in 1993 and then launching Jim Rohn International. That first year, I was able to take Jim from 20 speaking dates a year to over 110 dates while also tripling his fee. We also created dozens of new products over the coming years.
Then in 1995, also launching Your Success Store, which allowed me and my team to start booking Brian Tracy, Les Brown, Mark Victor Hansen, Denis Waitley, and others to speak and to sell their books and training programs.
Over the next 14 years, I would put on hundreds of events, create over one hundred products (books, CDs, and DVD courses), plus publish multiple online newsletters with over 1,000,000 subscribers.
Here are the Five Keys to Thinking Big I Shared in My Story
1. What Do I Want to Be Known for in 3-5 Years?
An exercise I often ask myself and take coaching clients and Inner Circle members through is a very powerful centering question: Who do I want to be in three years and what do I want to be known for?
I truly believe everyone has unique gifts and the potential to be world-class in specific areas. But getting there requires clarity, focus, and commitment. When you are clear on where you’re going, you can get clear what you should and should not do, which will impact everything from your daily to-do list, to the books and seminars you decide to invest in, to the people and mentors you choose to be around.
2. Take What Is Working and Innovate
Brian Tracy told me early on in the seminar business to follow proven models of success but then innovate 10-20% to make the model fit me.
Over the years as an event promoter, agent, product creator, publisher, and mastermind and podcast host, I can say that I have tried to follow that advice to take what is working but then innovate and make it my own using my own unique skills and gifts.
3. Think Big, Start Small
Thinking big will often open new doors of creativity and opportunity. But, you then must take what you already have and then apply sustained action over a long period of time to get the results you desire.
My mentor Jim Rohn would say success is predictable. If you plant a tomato seed in the right soil and climate and provide it with water and sunshine, the odds are in your favor to eventually be able to harvest tomatoes.
Success is similar. It is principle-based and requires the right actions over a sustained period of time.
4. Get Around Big Thinkers
I met Mark Victor Hansen in 1994. He and Jack Canfield had just completed Chicken Soup for the Soul and were working on the second edition. Mark and I really hit it off, and I ended up adding Mark as a featured morning speaker on day two of our Jim Rohn weekend events. Mark and Jim were totally different, but Mark brought a dynamic that was interesting to me; I called it “stretching the rubber band.” Mark challenged people’s current thinking and expectations.
Within a year of meeting Mark, we agreed that I would co-author Chicken Soup for the Entrepreneurial Soul with him and Jack. Throughout that two–three year period, we became good friends and dabbled in a number of projects together, and still do to this day.
Back then, I remember Mark made the bold statement that he and Jack would sell over 100 million books together! I smiled and thought, There he goes again, exaggerating and over-hyping. He and Jack no doubt had a major hit on their hands, but I couldn’t imagine them doing more than 20-30 titles and maybe 10 million books—at best! And that would have been a huge success—10 million books!
Well, was I WRONG! They eventually blew past 100 million books sold and have now sold well over 600 million books, not to mention all kinds of other brand related products.
My mentor and 18-year business partner Jim Rohn would say that who you spend time with matters! Spending time with Mark and other big thinkers over the years has stretched my rubber band of possibilities, allowing me to think outside the box, and instill my faith in others to help them believe bigger too.
5. A Simple Mantra
Daily, I remind myself, “Today, I get to bring my gifts and serve somebody!”
Daily, ask yourself: How can I use my unique skills, gifts, experience, knowledge, and relationships to serve those that need it most and are a perfect fit?
When you approach business with a mindset of bringing your gifts and serving those that can best benefit, it’s amazing how the right people show up.
Also, the right ideas begin to show up for you!
Remember, we best able to help the person we once were and the best marketing is a transformed life/customer.
I eventually sold all my companies, lists, and intellectual properties in 2007 to the same company that would go on to buy Success Magazine. I retired for seven years.
After my kids graduated from high school, I decided to come back to the industry I love and now host my Inner Circle Mastermind and the Success Habits podcast, and I love helping create and publish books. I also have coached many entrepreneurs and speakers including Darren Hardy, Robin Sharma, Dr. Tom Burns and more.
My challenge to you, and to myself, is to keep showing up where people and ideas are flowing and ceilings and expectations are raised. Say yes to opportunities. Say yes to invitations. Step out of your comfort zone. Occasionally do what scares you.
Kyle Wilson Inner Circle
If you want to get around the BEST people and a community of achievers that are heart-centered, ambitious, supportive, giving, and who get results, I welcome you to learn more about my Inner Circle. We have AMAZING members.
In addition to 14 live Inner Circle Mastermind dates to choose from, we have a Monthly Masterclass Call (which allows our members to come together to share strategies and best practices for business, marketing, investing, and much more), we have 2 Monthly Marketing Calls, plus we have our members site and private Facebook group.
Past Inner Circle Masterclass special guests have included (in an intimate setting of 50 people and less): Phil Collen of Def Leppard, Mark Victor Hansen, Les Brown, Brian Tracy, Denis Waitley, Tom Ziglar, Todd Stottlemyre, Lalah Delia, Glenn Morshower (actor in over 250 movies and shows), Bob Burg, Mitzi Perdue, Bob Beaudine, Don Hobbs, Kevin Eastman, and more! Plus, our own world-class members include US Memory Champion Ron White, Colonel Tim Cole, International Speaker Simon Bailey, and many more.
Click Here to learn more and fill out the application. I will then send you a link to schedule a 1-1 call with me to discuss. (while you are on the page please watch the video testimonials by Darren Hardy, Les Brown, Mark Victor Hansen and many others).
Kyle Wilson, Founder Jim Rohn International, YourSuccessStore, LessonsFromExperts.com and KyleWilson.com
Founder Jim Rohn International, YourSuccessStore, LessonsFromExperts.com and KyleWilson.com
What Others Are Saying About Kyle
“Kyle, thank you for our partnership and friendship. Friendship is wealth and you make me a rich man. Love and Respect!” Jim Rohn, Iconic Philosopher & Speaker
“I guard my endorsements carefully. Regarding Kyle, he is simply a marketing genius! No joke. Kyle was the wizard behind the successful business of my mentor Jim Rohn. Every marketing dilemma I have ever had Kyle has given me the brilliant and elegant solution on the spot. Kyle’s consulting has saved and earned me hundreds of thousands of dollars over the years.” Darren Hardy, Former Publisher SUCCESS Magazine
“I have worked closely with Kyle Wilson for 20 years. He is one of the best all-around marketers, promoters, business-builders and entrepreneurs in the business today. We have generated more than a million dollars together.” Brian Tracy, Int Speaker & Author
“Kyle Wilson is brilliant and so very knowledgeable and an icon in this industry. He was the power behind Jim Rohn. Kyle is my longtime friend and someone I have a great deal of respect for.” Les Brown, Iconic Speaker and Author
“Kyle is a valued friend, a marketing superstar and one of the most knowledgeable people in the personal development industry.” Robin Sharma, Author of Monk Who Sold His Ferrari
“I’ve known and worked with Kyle Wilson for over 20 years. Kyle is the ONLY person that ALWAYS under-promised and over-delivered every single time my dad Zig and I worked with him. He is a valued friend and some one I have great admiration and respect for!” Tom Ziglar, President of Zig Ziglar Corp
“Kyle is one of my old and dear friends and one of the smartest marketing guys I have had the opportunity to work with. He is the scrappy marketing guy. What I mean by that is, there are lots of guys who will put out business plans and do all kinds of nonsense and swing for home runs. Kyle is the real deal and finds ways to create product, add value, help people, build community, he’s unbelievable.” Eric Worre, Author of Go Pro