In my early days as a newbie seminar promoter (three years before I launched Jim Rohn International in 1993), I was promoting a small event in Dallas. I had booked Jim Rohn for a day long seminar starting at 10am and going till 4pm.
Typically, I would arrive around 6:30am to make sure the stage, room, and tables were all set up correctly, and then my team and I would set up product tables and get everything ready for when attendees arrived. Often, people would start to show up as early as 1-2 hours before the start time.
Well, for this seminar, I was in for a bit of a shock. I arrived at the meeting room early, only to find it packed full of people! Another event was already going on in MY meeting room! What!?
I instantly went into panic mode. When I found the hotel staff, they assured me everything was okay since that meeting would end by 9:30 and they could do a quick turnaround by 10.
Well that’s NOT how it works. It takes hours to set up the room, stage, sound, and product tables, plus we would have attendees showing up early to get the best seats before the current meeting was even going to be over.
I went into solution mode and asked if they could give us another room. Answer: No—they were booked solid.
Now I was beyond upset and panicked. My first thought was the expectations of those who had purchased tickets and their busy schedules. And I have to admit, I then started thinking about all the refunds that were going to happen as a result.
Then it escalated. I was worrying not only about how all this would reflect upon me in the eyes of the attendees but also with the man I had booked to speak, my future mentor and business partner, Jim Rohn.
All attempts to find a solution had been exhausted. Now I was faced with how to best communicate this to the folks showing up and to Jim Rohn.
Around 8am, Jim came strolling down to check in before going to have a bit of breakfast. I braced myself to share the really bad news.
I nervously and sheepishly told him I had somehow dropped the ball and allowed the hotel to overlap us with another event. I explained that at the very best we would be able to start at 11am and that we would need to explain what was going on to the attendees and ask them to wait.
I was angry with myself and ashamed I had dropped the ball!
I’ll never forget this next moment for the rest of my life. After sharing the bad news and making it clear we were out of options, Jim calmly looked at me and said, “Kyle, it will be okay. It’s not like a good friend died. Now, that would be a problem. We will just have to explain to everyone the circumstances. They will understand and will wait. And I will make it up to them by going longer and I will make this my all-time, best seminar.”
WOW!
What a paradigm shift! And what an incredible life lesson for me to learn from my future mentor. “It’s not like a good friend just died!”
That’s perspective!
And Jim did make it one of his all-time best seminars! It was an amazing day!
I’ve since used that line and the real meaning behind it to gain perspective when things don’t go the way I hope.
What made this wisdom even more special was that I had never heard Jim say those words privately or on stage ever (and would never hear him say them after). I went on to be Jim’s 18-year business partner. I was executive producer on every audio and video series we released from 1993 on as well as publishing every book and overseeing every event from 1993 to 2007. So, I knew him and his work more than ANYBODY. Yet, this is was the only time I heard him share these incredible wise words. It was just the perfect word, in season, from one of the greatest men I’ve ever known.
I will always be grateful for all the remarkable lessons and wisdom Jim passed on to me, beginning with the first time I promoted him in 1990, through starting Jim Rohn International in 1993, and up until his passing in 2009.
Jim, one more time, thank you for your friendship and mentorship in my life. I will forever be honored and blessed! I promise to always share your message and the impact it has had on me and so many others.
With love, Kyle
This story is an excerpt from The One Thing That Changed Everything book – To get your free digital version of the book, reply to this email and say “share book.” Also if Jim impacted your life, I would love to hear more about your story!
P.S. For details on how to be part of my next book project or my Inner Circle reply to this email with your name and a little about yourself. I will then forward you more info and we can set up a call.
Kyle Wilson, Founder Jim Rohn International, YourSuccessStore, and KyleWilson.com
Listen to Kyle Wilson’s Success Habits Podcast Guests include Les Brown, Denis Waitley, Darren Hardy, John Assaraf, Phil Collen of Def Leppard, Brian Tracy, Mark Victor Hansen, Jeffrey Gitomer, Roger Love, and more KyleWilson.com/podcast
What Others Are Saying About Kyle
“Kyle, thank you for our partnership and friendship. Friendship is wealth and you make me a rich man. Love and Respect!” Jim Rohn, Iconic Philosopher & Speaker
“I guard my endorsements carefully. Regarding Kyle, he is simply a marketing genius! No joke. Kyle was the wizard behind the successful business of my mentor Jim Rohn. Every marketing dilemma I have ever had Kyle has given me the brilliant and elegant solution on the spot. Kyle’s consulting has saved and earned me hundreds of thousands of dollars over the years.” Darren Hardy, Former Publisher SUCCESS Magazine
“I have worked closely with Kyle Wilson for 20 years. He is one of the best all-around marketers, promoters, business-builders and entrepreneurs in the business today. We have generated more than a million dollars together.” Brian Tracy, Int Speaker & Author
“Kyle Wilson is brilliant and so very knowledgeable and an icon in this industry. He was the power behind Jim Rohn. Kyle is my longtime friend and someone I have a great deal of respect for.” Les Brown, Iconic Speaker and Author
“Kyle is a valued friend, a marketing superstar and one of the most knowledgeable people in the personal development industry.” Robin Sharma, Author of Monk Who Sold His Ferrari
“I’ve known and worked with Kyle Wilson for over 20 years. Kyle is the ONLY person that ALWAYS under-promised and over-delivered every single time my dad Zig and I worked with him. He is a valued friend and some one I have great admiration and respect for!” Tom Ziglar, President of Zig Ziglar Corp
“Kyle is one of my old and dear friends and one of the smartest marketing guys I have had the opportunity to work with. He is the scrappy marketing guy. What I mean by that is, there are lots of guys who will put out business plans and do all kinds of nonsense and swing for home runs. Kyle is the real deal and finds ways to create product, add value, help people, build community, he’s unbelievable.” Eric Worre, Author of Go Pro