5 Keys to Authentically Attract the People You Want to Work With

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I am such a huge believer in attracting vs pursuing. Being a farming (or fishing) vs hunting. It’s a philosophy I’ve had going back to 1989 when I first meet Jim Rohn and then later launched Jim Rohn Int in 1993.

This morning I was reflecting on the past few weeks and the next few weeks coming up. And I’m feeling so blessed to be doing what I love to do and doing it with people I love to work with and grow with. In fact, the past 2 weeks included doing 7 events, all with some of the best people, the people I love working with, including 20 year friend Robert Helms of the Real Estate Guys, Olenka Cullinan, founder of RisingTycoons, Ron White 2x Memory Champ, Mark and Tamiel Kenney, founders of Think Multi Family, plus my LA and Dallas Inner Circle masterminds and mentoring groups.

Now I’m headed to New York next week and am part of an event with my 20 year friend Les Brown (details at the end of the email), then to Orlando to be part of the NFL retired players event, and then to St. Louis for a 2 Day event with my good friends Ron White and 15 year baseball veteran Todd Stottlemyre.

All these events are with people I work with, many I coach or consult with, and all are long-term relationships.

When you pursue what you are truly most interested in without reservation and without an agenda, the people who are aligned with you truly will be drawn to you. It is the law of attraction and intention.

When these people come into your life and you are able to connect the dots, that’s when the magic really happens.

Here are a 5 key points on how to attract the people you want to do business and life with!

1.Be yourself. When you are authentically you, you will draw to you the people and opportunities that resonate with you and vice versa. Some people will love you, some won’t. Some people you can massively impact. Some people are going down a different road. No one has to be right or wrong. It’s more about what is the best fit. The more you are you, the more time you will save down the road of having to filter out people and opportunities that are not a good fit. Authentic and different is better than trying to be a copycat. (Have you noticed how many commercials now have actors that are unique and different?). Be you, it’s your greatest asset!

2. Think long term. Think of yourself as a farmer or a wine maker. It takes time. Cultivate relationships with good people, and over time good things always happen. Don’t turn people into commodities. Remember, not everyone in your community has to be a buyer. If 20% buy, that means the 80% are still showing up and being a part, a valuable part.

3. Bring massive value. People always ask me how I attracted Jim Rohn, Brian Tracy, Mark Victor Hansen, Darren Hardy, Robin Sharma, etc. into my life. The answer is easy. I learned to bring massive value. One way early on for me to bring massive value was to put on large events. Yes, I had to start small and learn the business. Yes, I had to take risk. Yes, I had to work really hard and consistently over many years. But it allowed me to then work with some of the best speakers in the world. And it was birthed by me looking for ways to became valuable.

4. Solve problems. When I made Jim Rohn an offer that he couldn’t refuse in 1993, I also was solving problems that needed to be solved. It wasn’t just a title. I created products, packed his speaking schedule (doubled his fees), built a huge list to market to, built a team of 20 people, etc. These were huge gaps and challenges, that were actually opportunities for me to come in and bring value. Learn to be a problem solver!

5. Create platforms. It could be a Facebook group, a podcast, a blog where you have guest, etc. For me early on, in addition to doing events, I learned the internet and built a list (over 1 million people). But instead of just selling Jim Rohn’s products, I also sold everyone else’s. I started Messages From the Masters and Your Success Store and began publishing every major speakers articles and blogs and sold millions and millions of dollars of their products. People like Les Brown, Mark Victor Hansen, and Robin Sharma came to me (verses me going to them). So again, that’s learning to fish vs hunt. Build platforms that will attract the people you want to work with.

I can’t emphasize enough the value of these 5 things.

Btw, I eventually sold Jim Rohn Int and Your Success Store in 2007 to the owner of Success Magazine. I had a 5 year non-compete and ended up retiring for a total of 7 years. When I came back, my first thoughts were to start with this same list of 5 things. So I started the Lessons From Network (a platform). I started mastermind events so I could create a community where I could have amazing people come together and also invite major influencers to come share with us. I also started putting on events again (hosting the party for others to come learn and connect with other great people). The Brian Tracy 3 Day event last year, with special guest Darren Hardy and many more, was a 20 year anniversary of an event Brian and I co-created in 1996, the Success Mastery Academy. Long time friend Ron White and I are doing a series of 2 day events around the country that allow people to come and learn but also to meet, connect, and network with other amazing people.

That’s the additional benefit of events and masterminds (beyond the stellar content). I host events and mastermind because I get so much benefit from getting amazing, aligned people together in a room and putting our heads together to connect the dots, to find out how we can use our knowledge, resources, and passions together to strategically build things beyond our dreams. The attendees get all the benefits for a modest cost, and all they have to do is show up. (if interested, email me for details on my masterminds)

As mentioned earlier, I will be speaking with long-time friend Les Brown in New York next week. The event is put on by my good friend Eric Stoller (do you see a pattern here of developing & nurturing long term relationships). There are still a few seats left. To grab your ticket Click Here

Hope to see you soon!

Kyle

Kyle Wilson, Founder LessonsFromNetwork.com, Jim Rohn International (JimRohn.com), YourSuccessStore.com and KyleWilson.com

Want one on one coaching? Whether you are an entrepreneur, speaker, author, investor I can help. Darren Hardy, Robin Sharma, Brian Tracy and many others think so as well (see below). Send me an email for details and to discuss.

Connect with Kyle via social media, plus free bonuses including 52 Lessons I Learned From Jim Rohn and Other Legends I Promoted Click Here

“I guard my endorsements carefully. Regarding Kyle, he is simply a marketing genius! No joke. Kyle was the wizard behind the successful business of my mentor Jim Rohn. Every marketing dilemma I have ever had Kyle has given me the brilliant and elegant solution on the spot. Kyle’s consulting has saved and earned me hundreds of thousands of dollars over the years.” Darren Hardy

“Kyle, thank you for our partnership and friendship. Friendship is wealth and you make me a rich man. Love and Respect!” Jim Rohn

“I have worked closely with Kyle Wilson for 20 years. He is one of the best all-around marketers, promoters, business-builders and entrepreneurs in the business today. We have generated more than a million dollars together.” Brian Tracy

“Kyle is a valued friend, a marketing superstar and one of the most knowledgeable people in the personal development industry.” Robin Sharma

“Kyle is one of my old and dear friends and one of the smartest marketing guys I have had the opportunity to work with. He is the scrappy marketing guy. What I mean by that is, there are lots of guys who will put out business plans and do all kinds of nonsense and swing for home runs. Kyle is the real deal and finds ways to create product, add value, help people, build community, he’s unbelievable.” Eric Worre

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"I guard my endorsements carefully. Regarding Kyle, he is simply a marketing genius! No joke. Kyle was the wizard behind the successful business of my mentor Jim Rohn. Every marketing dilemma I have ever had, Kyle has given me the brilliant and elegant solution on the spot. Kyle’s consulting has saved and earned me hundreds of thousands of dollars over the years."
Darren Hardy
Former Publisher SUCCESS Magazine
"Kyle, thank you for our partnership and friendship all these years. Friendship is wealth and you make me a rich man. Much Love & Respect"
Jim Rohn
(1930-2009), Internationally
Renowned Speaker and Author
"Kyle Wilson is brilliant and very knowledgeable and an icon in this industry. He was the power behind Jim Rohn. Kyle is my longtime friend and someone I have a great deal of respect for."
Les Brown
Iconic Speaker and Author
"Kyle you were a master to work with when filming and producing at my house. Also, Helen and I have toured and done so many 'meet and greets' and have had all kinds of cool activities and opportunities on the road, but last year at your house at the Inner Circle Mastermind ranks at the top as one of the all time best experiences we have ever had on the road. At your house the people and the love was so amazing. We are use to doing all the giving, but that day we felt loved and cared for. It was just an amazing experience! We still talk about it to this day. It is at the top of our tour memories from over all these years!"
Phil Collen
Lead Guitarist, Def Leppard
"Thank you Kyle Wilson for being such a magnificent leader and creating a powerful, humanitarian thinking group of leaders. You’re such an amazing human being. Always inspired by who you are!"
Lisa Haisha
Host Amazon Show, Producer,
Philanthropist
"I have worked closely with Kyle Wilson for 20 years. He is one of the best all-around marketers, promoters, business-builders and entrepreneurs in the business today. We have generated more than a million dollars together.
Brian Tracy
Professional Speaker,
Best-Selling Author,
CEO of Brian Tracy
International™
"If wanting to break into the speaker, author, marketing world, no one knows and does it better than my 10 year friend, Kyle Wilson. He is responsible for millions of people having access to the brilliant wisdom of Jim Rohn and so many other business thought leaders. He attracts the best people to his Inner Circle, something I'm proud to be a part of. I’m also excited to be working on a new book with Kyle, Lessons From Sports. Honored by his friendship."
Newy Scruggs
7x Emmy Winning Broadcaster,
NBC Sports Dallas/Ft Worth
"Kyle is one of my old and dear friends and one of the smartest marketing guys I have had the opportunity to work with. He is the scrappy marketing guy. Kyle is the real deal and finds ways to create product, add value, help people, build community, he’s unbelievable."
Eric Worre
Founder of Network Marketing
Pro and International Best-Selling
Author of Go Pro
"Kyle Wilson, single handedly changed the way I look at life! And the way I participate in my own! Kyle's wisdom, loyalty and commitment to seeing people soar is unmatched in the industry. He is a spring board, sounding board and ultimately a launch pad for anyone committed to pursuing their deepest dreams and ultimate goals! He is the most authentic mentor, friend and business parter I've ever had. I'm so thankful I ended up in your sphere 'KW,' Kyle Wilson.”
Erika De La Cruz
TV & Media Host, Speaker,
Trainer and Author of Passionistas
"Kyle Wilson is the man! When I made the decision to transition from my 15 year MLB career to being a speaker, best-selling author and business consultant I researched and then sought out the man who has been behind such iconic speakers as Jim Rohn, Brian Tracy and many others. Hiring Kyle as my coach has been one of the smartest decisions I made.
Todd Stottlemyre
Author of Relentless Success,
15 Year MLB Pitcher
and 3x World Champion
"Kyle is a valued friend, a marketing superstar and one of the most knowledgeable people in the personal development industry.
Robin Sharma
Author of The Monk Who
Sold His Ferrari
"Kyle is one of the wisest and most brilliant marketing consultants in the world. He is the man behind the great marketing of Jim Rohn International and so many other personal development legends. He is not only someone I’ve enjoyed collaborating and working with for over two decades, but is also a close and valued friend. I recommend Kyle without equivocation."
Mark Victor Hansen
Co-Creator of World’s
Best-Selling Book Series
Chicken Soup for the Soul
"Kyle Wilson is my 20 year plus valued friend and business/marketing coach. He is one of the most influential and connected people around. Kyle ALWAYS brings value to every relationship he is a part of"
Robert Helms
Real Estate Developer
and Host of the #1 Podcast
The Real Estate Guys Radio Show
“Kyle Wilson is a masterful marketer and there is a good reason why top investors, entertainers, sports figures, leaders in personal development and entrepreneurs call on him as a coach, mentor, business partner and friend. Kyle knows what works in business and most importantly relationships and always over delivers. As an Inner Circle Mastermind member for over 2 years, it’s been the very best thing I could have done to level up my circle of influence, surround myself with success and have the platform to launch a best-selling book, be invited to speak, partner, invest and take my brand to the next level. I highly recommend you invest whatever is necessary to be a member of the Inner Circle or hire Kyle as your coach.
Kelli Calabrese
Wellness Mompreneur,
#1 Best-Selling Author
Mom & Dadpreneur
“Kyle Wilson is the best marketer I know. In the 20 years that I have known him, everything he touches and every idea he generates, turns into money. If you’re looking for a degree of fame, and a higher degree of wealth, I recommend you get YOUR ass to Kyle as fast as you can.”
Jeffrey Gitomer
Best-Selling Author The Little Red Book of Selling
"I've known and worked with Kyle Wilson for over 20 years. Kyle is the ONLY person that ALWAYS under-promised and over-delivered every single time my dad Zig and I worked with him. He is a valued friend and someone I have great admiration and respect for!"
Tom Ziglar
President of Zig Ziglar Corp
"Kyle's Inner Circle Masterminds have been some of the most enlightening events I've been a part of. I've met so many incredible people outside the world I live and work in. It is the pinnacle of places you can go to upgrade your network. Plus, Kyle's coaching has helped me create and additional six figure side income that allows me to impact more people."
Seth Mosley
2x Grammy Winner,
Billboard #1 Producer and
Song Writer of the Year
"When I met Kyle Wilson I had been speaking professionally for 12 years and my biggest ‘achievement’ was $60,000 in debt to the IRS, a truck I prayed every day would start, and a simple 6 CD memory training set. Kyle coached me to market that CD set and in less than 12 months my IRS debt was gone and I was speaking in Australia, Bangkok, Belgium, Singapore, Malaysia and all over the USA with the biggest names in the speaking business. It was almost magical how Kyle took my business from giving speeches in the back room of an IHOP restaurant to audiences as large as 8,000 in what seemed like overnight. I can honestly say that Kyle Wilson was not a major factor in turning my business around. Kyle Wilson was THE factor. I can’t strongly recommend his wisdom, knowledge, business mind or who he is as a person enough."
Ron White
Best-Selling Author of
Black Belt Memory,
2009 & 2010 US Memory Champion
"Kyle Wilson is not only one of my most valued friends and mentors, he is a marketing genius and brilliant business man, always providing the most honest and insightful solutions to any challenge. I am honored to have him as my book partner and life-long counterpart."
Jeanette Ortega,
Jeanette Ortega
Best-Selling Author of
The Little Black Book of Fitness
& Celebrity Fitness Trainer
"Kyle, you ROCKED the EOFIRE show. You are a great storyteller and shared great lessons. Truly impressed…and thank you for what you do/have done for this Entrepreneurial world."
John Lee Dumas
Host of EOFire Podcast with
over 100 million Downloads
"Anytime I'm in a conversation with Kyle Wilson, I always take my notepad out and start taking down notes cause there's so much to learn. Kyle it's a real honor for me to know you."
Bob Burg
Speaker and Best-Selling Author
of the Go Giver
“Kyle Wilson literally built an empire over 18 years working with one of the true legends in the entire speaking space, Mr. Jim Rohn. Somebody I look up too, somebody who was a hero of mine that I wanted to be like because of the way he had great integrity. Kyle has that same integrity, he truly cares about making you look good. He cares about you having quality materials and I will Guarantee you will be so grateful you partnered up and got into one of Kyle's books. Kyle cares truly from the heart about your success. And about representing you in the way you want to be represented. With your great content, and your great information and with who you are as a business, as a brand, as a person. So do yourself a favor, work with my friend Kyle.”
James Malinchak
Featured on ABC’s Hit TV show
Secret Millionaire &
Founder of Big Money Speaker
"Kyle Wilson’s insight, marketing acumen and business knowledge are guru level. His consulting, friendship and brilliant solutions have changed the trajectory of my career and life. His strategies don’t just elevate, they transform you and your brand.
Olenka Cullinan
Speaker, Passionista, Founder of
Rising Tycoons &
#iStartFirst Bossbabe Bootcamps
"From the moment I met Kyle realized that he was a unique individual. In life their is 'talent' and then behind that 'talent' there is always the business savvy behind it. We say that when the pupil is ready, the teacher will appear. Kyle Wilson IS that teacher and that consultant....are you ready? Kyle, I know our best work is yet to come. Thanks for the friendship and expertise."
Nick Bradley
PGA Tour Mentor,
Speaker, Author
"Is there anyone in the world who is better at grooming and managing a speaker than Kyle Wilson? Absolutely not! Kyle was the man behind Jim Rohn. Kyle, while managing my speaking career, took me to 60 speaking engagements a year while increasing my fee, and helped me publish numerous books that sold nearly a million copies, produce two best-selling audio programs, taught me how to sell product from the back of a room (with a number of $50,000 days and one $110,000 day) and got me my own television show and a co-host with Zig Ziglar on his television show, True Performance. There is not a single person alive who not only knows but has mastered the speaking business from beginning to end like Kyle Wilson. Take my highest recommendation and multiply it by ten and you have what I think about Kyle. What? You haven’t picked up the phone yet to get on board with him? Get going!!"
Chris Widener
Best-Selling Author The Angel Inside
"Kyle Wilson has been a life changing mentor, friend and business partner. He not only has extreme marketing knowledge, is talented and gifted at speaking, coaching and leading, but he also has a unique focus, drive and charisma that magnetizes others and helps them to succeed and become more motivated. I would recommend anyone wanting to propel to higher levels to work with Kyle"
Kim Somers Egelsee
# 1 best selling author
and Tedx speaker
"Kyle Wilson's Inner Circle is nothing short of Life Changing! It offers insights and valuable outcomes for entrepreneurs, champions, and business leaders. IC is high-trust, honest, and encouraging, an integrity-filled environment that generates awareness, understanding, and wisdom from the team for you. IC provides one a board of trusted advisors... the ""GPS to help you get to the next level."
Tim Cole
(Business) Managing Director,
(Military) Colonel, USMC (Ret)
"Kyle you have greatly influenced my life and career. You and Jim made a perfect team with a legacy that will continue to change lives more than any otherthought leaders with timeless wisdom."
Denis Waitley
Author Psychology of Winning